At what level of conformity is the motive to conform mainly to please or be like others?

The correct choice reflects the concept of identification in social psychology, which is characterized by an individual’s desire to be associated with a particular group or to fit in with others. When someone conforms at the identification level, their primary motive is to align themselves with a group, adopting behaviors, attitudes, or beliefs to gain acceptance and approval from that group.

This form of conformity often arises from the need for social acceptance and peer relationships, as individuals may admire or want to be like the people they are conforming to. This is distinct from other levels of conformity where motivations differ. For instance, compliance involves agreeing with others to avoid conflict or gain rewards, while internalization reflects a deeper acceptance where beliefs are integrated into one's personal value system. Social facilitation relates more to how the presence of others can influence individual performance rather than conformity per se.

Understanding identification as the motive to conform primarily to please or be like others helps clarify why social dynamics and group influence can lead to significant changes in behavior among individuals.